Author

Diederik Martens

Diederik Martens, founder of Chapman Bright, is a results-driven and tech-savvy digital marketer with a passion for B2B and the complex sale.

Diederik is author of the book “Marketing Automation Untangled". And he is a frequently asked speaker and lecturer on marketing operations, marketing automation, lead nurturing, buying journeys, CRM, predictive lead scoring, and all things marketing technology.

Diederik is Marketo Certified Solutions Architect and experienced in Salesforce. Marketo honored Diederik as one of the world’s top 50 by naming him to the 2014, 2015, 2016, and 2020 Marketo Champion Elite class. In 2015, Diederik was awarded the international Killer Content Award for his lead nurture campaign strategy at Quintiq.

At Chapman Bright he works on marketing technology projects for companies, such as DHL Express, Rockwool, Trend Micro, Essent, Staples, Innogy, Deloitte, PinkRoccade, Dassault Systèmes, Sungevity, Wolf Oil, and many more.